

End-to-end support to turn your vision into a successful product
New Product Development

End-to-end support to turn your vision into a successful product
New Product Development

Hands-on experience in industrial design, prototyping and manufacturing
You have an idea for a new product. You identify a problem and want to make some part of life easier, or you see a gap in the market where you can do more for your customers. But you don’t have design and manufacturing expertise in-house. How do you turn your idea into an actual product?
Partner with us to get depth of knowledge and a competitive edge in the market. Our robust design processes will turn your original concept into a product ready to compete in the marketplace. Contact us for a confidential discussion of your product idea.


We start by reviewing your product idea from multiple perspectives to help refine the design brief and guide concept development
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What is the need for this product?
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Who will use the product? And how?
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What’s the market opportunity?
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What materials and processes could be used to make it?
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What specific technical or regulatory requirements apply?
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We take the refined design brief and explore multiple design directions in form and function, using
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Concept sketches
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3D CAD modelling
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Detailed 3D product visualisations
We collaborate closely with you to refine the design and prepare for physical development and evaluation.-
Prototypes can range from basic form studies (to assess size and shape of your product) to high-fidelity working prototypes.
Our workshop is fully equipped to assemble and test the prototypes including in-house 3D printing to provide rapid prototyping which enables fast and economical evaluation of a design.
For specific materials, processes or treatments, we turn to our trusted network of manufacturing partners.
Some products may advance to production after one prototype, others may require revision and further rounds of prototyping, testing and refining.
When you approve the final prototype, it’s time to manufacture and go to market.
Your product is optimised for efficient mass production (DFM - Design For Manufacturing) and to comply with regulations and standards. Let us manage production for you via our large network of trusted manufacturing partners, both in Australia and overseas, or work with your own manufacturing network.
YOUR PATH TO SUCCESS
Our 4-Step New Product Development Process

"Michael's attention to detail, presentation, project management, and execution were exceptional. He brings far more than design expertise to a project, combining technical knowledge, commercial awareness, and delivery experience to ensure successful outcomes from concept through to completion."
Chad Burke
General Manager (Media & Tech)
“I’ve been working with Concept Evolution for many years and what sets them apart is their remarkable ability to take my rough drawings and transform them into incredible, detailed designs that capture exactly what I had in mind”
John Smith
Founder - Smith’s Cooking Systems
“Concept Evolution were professional, creative and diligent throughout the design and implementation process, I would thoroughly recommend them for any design project.”
Reno Aprile
GM Customer Solutions & Operations – Cardiac Responder
“You can clearly see the effort, care, and passion that goes into everything they do.”
Matthew Millar
Managing Director – Urban Tech Roofing
what clients say


Feasibility Studies
Truly successful products must be both technically and commercially feasible. They must function well, appeal to the market and be affordable to manufacture. Complex, unique and innovative products are by their nature uncertain. We may recommend adding an early stage feasibility study to help you minimise risk and ensure project success.
Marketing Materials and Support Documentation
Why use our design skills for the physical product only? We can also support you with logos and branding, packaging, installation guides, instruction manuals and more.
TURNKEY SUPPORT
Additional New Product Development Services
We may recommend the following additional services depending on your product and project.
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